The article I investigated is from the Academy of Management Journal. It is written by the journal's editors: Gerard George, Samantha Sim, Linus Dahlander, and Scott Graffin. The report very much reads in a singular voice: there is no indication of multiple writers, and the writing is very objective.
The piece is intended for those involved in business management in marketing. Reputation and Status aims to inform: the authors of the document explain how reputation and status are built from business stakeholder's evaluations, and how the two differ. The article references back to previous Academy of Management Journal issues, claiming to elaborate on the themes of reputation and status brought up within them.
This study stresses the benefits of high reputation and status, such as low turnover and high applicant quality.
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