- How did you decide to use form to present your content in the raw material you’ve shared here? How did the conventions of your chosen genre influence your choices?
For this project, I will be making a video essay. Therefore, in the conversion from outline to raw material, I included cues for video and vocal inflection.
- How did the production of this raw material go? What kinds of any hiccups, challenges, successes, creative epiphanies, etc. occurred during the process?
I realized how being aware of the visual and audio dimensions of this genre is difficult! Writing in "cues" and such made scripting a bit more relaxed of an exercise than traditional essay writing.
Outline Item:
Does PC further progress pop music, or is it a regression?
- History of persona in pop
- Visual/Audio component of pop
Adaption of Outline Item
[Like a Prayer - Clip]
Then there’s the presentation of PC Music artists. Equal importance of sound and image has been a thing in pop music since Madonna first stepped on the music scene. Look at today’s stars: Ariana Grande is the lolita-soul singer, [Right There - Clip] Katy Perry is the sugary-pop cheerleader, Rihanna is the foul-mouthed wild-child [Work - Clip]: they’re all purposefully positioned in their niches. This stretches back even further than Madonna into Motown, where handlers groomed acts like The Supremes in charm schools so that they never pissed-off any of the white-buying public. [Where Did Our Love Go? Live - Clip]
[Maxine Powell Interview over Motown grooming]
Even the female avatar for music with no middle man thing isn’t a brand new concept: Vocaloid has been doing that sing the mid-2000s in Japan.
[Hatsune Miku "LOL" - clip]
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